Best eCommerce Platforms You Must Use for Your Business

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Choosing an eCommerce platform is crucial for your business, but the question is: which one is right for you? There are several different types of platforms, each with unique benefits and drawbacks. In this article, we will compare Shopify versus BigCommerce, a platform built for omnichannel sales. Both platforms are based on microservice architecture and aim to serve a variety of business requirements. 

Shopify is Built on Catalog Stores  

A large catalog store is a common use for Shopify. This type of store typically has thousands of products and may require a lot of taxonomy management and product categorization. The benefits of using this type of system include an improved customer experience, higher conversions, and higher customer satisfaction. This type of eCommerce store has become extremely popular as major retail brands have taken their products to the web. However, this type of store requires some work on the part of the website owner. 

While Shopify is designed for big catalogs, this platform is not for every business. For those who have big catalogs and don’t need a lot of customization, Shopify Plus is probably the better option. This enterprise-grade solution can handle more products and offers more flexibility for big catalogs. Shopify Plus offers advanced search tools and is not just designed for big catalogs, but also for those who have a lot of products. 

If you’re a startup looking for an eCommerce platform and seeing returns from your ecommerce investment, BigCommerce may be right for you. This hosted solution offers a zero-transaction fee solution and is popular among businesses that plan to grow quickly. But there are some things to consider before making the switch. BigCommerce isn’t suitable for every business. If your product or service ranges from pens and pencils to stuffed animals, it may not be right for you. If this is the case, you’ll want to consider an alternative eCommerce platform. 

First, you should choose a theme. Choose one that’s easy to navigate. Visitors should have as little trouble finding and purchasing products as possible, so choose a theme that makes it easy for them to browse through. You should consider the niche in which your store falls, as most visitors leave a website within 15 seconds. You need to keep your store’s navigation simple. And don’t forget about its design – your customers should be able to see everything easily! 

Omnichannel Sales  

Whether you have an in-store store, an online store, or both, Shopify is the eCommerce platform of choice for omnichannel sales. By connecting all your store touchpoints through a closed ecosystem, you can control performance in real-time. A proactive retailer can deliver the best possible shopping experience to customers while generating more sales. Listed below are the key aspects of an omnichannel sales strategy. 

Integrations: Marketplaces like Amazon and eBay are built into the Shopify platform. You can enable these integrations in your user experience, or add them to a sales channel through your user dashboard. If you plan to sell your products on Facebook, you can integrate Shopify with its Facebook Pixel. The Shopify Pixel allows you to track user’s activity on Facebook and monetize your ads with more data. Once your store is integrated with Facebook, you can also share links to your products via Facebook and Twitter, further boosting your online sales. 

Built on Microservice Architecture  

Using a microservice architecture to build a web store can be beneficial for a variety of reasons, and BigCommerce is one of them. Its microservice architecture allows it to scale efficiently and allows for increased customization, as well as greater scalability and flexibility. But switching to a microservice architecture can be difficult, especially when monitoring infrastructure is involved. This is where headless microservice architecture can help. While the benefits of a microservices architecture are obvious, the challenge is the price. 

With its microservice architecture, BigCommerce offers composable commerce, an approach that lets organizations pick and choose the best solutions for their specific needs. Its modular architecture allows organizations to choose the best solutions from a range of providers to implement an integrated tech stack. As the eCommerce industry continues to grow and evolve, so too do its needs. With new technological advances in every area of commerce, businesses need flexibility and an open ecosystem to stay competitive. BigCommerce is the ideal solution for this growing need. 

Integrates with Common Business Tools  

You may be wondering how BigCommerce integrates with common business tools such as SAP Business One. This article will explore the various options available and how they can help you run your business. With ERP integration, you can take your business to the next level. Here are a few of these integrations: 

Inventory management: BigCommerce has many features that make it easier to keep track of your products. Inventory levels are automatically tracked and updated, and you can even set up low stock notifications. You can update 24,000 products in under a minute. BigCommerce also allows for custom content to be added to any website page. You can also include links to other websites, or integrate RSS feeds to deliver relevant content to your customers. BigCommerce also allows you to add products from other stores to your website.